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[5Oct] Innovation Design from Zero to One (THAI)

Talk Overview
Innovation design process is a powerful approach to new product development that begins with understanding unmet customer needs. It’s a human-centered design process that approaches problem-solving with understanding the user needs combined with finding business opportunities and foresee the possibilities of world movement. It encompasses concept development, applied creativity, prototyping, and experimentation. When this process approaches are applied to business, the success rate for innovation has been seen to improve substantially.
This workshop will help you through step by step to create a breakthrough innovation and grooming innovation culture within your company.
This program is for teams and individuals who want to learn a proven, systematic approach to new product development. Anyone responsible for driving innovation, growth, and the customer experience should attend, including functional and cross-functional teams.

Roles of past participants include those from creative, design, customer experience, engineering, innovation, product, R&D, strategy, and UX, such as:
- Product Manager, Marketing Manager, Growth Manager, R&D Manager, and Product Head
- Senior Designer, UX Designer, Design Engineer, Creative Manager, UX Design Consultant, Art Director
- C-Suite executives including CEO, COO, Managing Director, Founder, President, Chief Strategy Officer
- Innovation and Growth Consultants


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